Category: Business
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At a certain point in every startup, the task list stops being a list and becomes a storm. Everything feels urgent, nothing feels clear, and decisions carry dire consequences. This feeling usually stems from a lack of clarity. In my case, it showed up as stagnant sales and increased customer churn during Greenline’s growth years.…
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Early in Greenline’s development, we had the opportunity to respond to a government Request for Proposal; an open bid to replace a province’s cannabis retail POS and inventory system. This would have been our first attempt at landing a large enterprise client. At the time, most of our customers operated between one and five retail…